The Four Keys To Post-Penguin Directory Submission Happiness

The Google+ Local launch came out while I was working on this piece so it merits a brief mention. While Google+ Local will be a big deal, at the moment for most local businesses, it is not a huge deal. Thus far, there does not appear to be much change in Google’s main local rankings algorithm besides the fact that Google+ Local pages will be indexed versus the old Places pages which were pseudo-indexed. It seems as if this update is mostly about getting us ready for changes coming down the road, where social activity gets even more ingrained in Google’s algo. If you’re interested in the subject, you can read some more thoughts on why Google+Local may be a ghost town and some prognostication from about a year ago that I think is still pretty much on the money. Of course, the local searcharati has plenty to say on the matter . Now back to our regularly scheduled programming…...

Full article: http://searchengineland.com/the-four-keys-to-post-penguin...

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