07 Jun '12, 1pm

5 keyword research steps for winning blog post titles

5 keyword research steps for winning blog post titles

Key phrase : I like to start a title with a key phrase. For example, for the term "Calgary SEO" I'd create a press release title such as "Calgary SEO specialist launched new service to simplify SEO management". Having your key phrase at the beginning is not a-must, but try to fit it in where you can. Questions are a good way to grab reader's (web scanner's) attention. For example, "How can you save 30% on your next [insert your product] purchase in Calgary?". This example includes a promise / offer, a description, and a keyword Promises are a great way to grab people's attention. Just make sure you keep the promise . For example, "Save up to 40% on your next purchase. Learn how." Make sure your title is descriptive enough to get people interested, but not as descriptive to give them the whole story. For example, "Here's how I ordered 10 widgets at the price of 7". This exa...

Full article: http://www.searchenginepeople.com/blog/blog-title-keyword...

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