05 Jun '12, 4am

Don't Like Snake Oil? Stop Buying It!

I do basic to mid-level SEO as a bolt-on to my web services packages and I must say, I don't think it's the £99 (basic SEO), it's more that some clients have no realistic idea of the work involved in SEO, some are cheap and want to have ebay for under £2000 and others go too far the other way and wont buy anything less than £5000. I have clients with really basic SEO that make it work because they update their blog, they socialize with other professionals and engage with their market; Sure they could do more, but it's working for them. Just as I have this one really annoying client that phones me up, e-mails me etc telling me what he knows about web design and SEO. On snake oil salesmen it's not all about price, I remember inviting an external SEO consultant to talk with me and he said "Look in 6-months I got this company to top 4 in google". I think the business he refere...

Full article: http://www.seomoz.org/blog/dont-like-snake-oil-stop-buyin...

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