30 Mar '15, 8am

International SEO Strategy Guide & Flowchart - Portent

I’ve noticed there’s something we’re sorely missing in our marketing mix: flowcharts. Making sure that Portent has mo’ flo’ to offer has become of my new life goals. As part of this endeavor, I created the following International SEO Strategy flowchart to help those who are trying to decide what the best structure is for their international site(s). Ready to get to work? To learn how to use the chart, see the quick guide below the graphic. For further explanation and exploration, check out the link bundle here with a slidedeck & more good stuff from our International SEO Webinar. Overview International SEO is a tricky subject, and every brand has a unique situation to consider. While Google provides some very high-level documentation on how to structure your site(s) and implement hreflang, there isn’t a lot of information about how to choose the best approach for structuri...

Full article: http://www.portent.com/blog/seo/international-seo-strateg...

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