28 Jan '15, 2pm

How To Calculate Social Media ROI

How To Calculate Social Media ROI

Reach: In short, reach refers to your number of Facebook fans, Twitter followers, LinkedIn group members, and Pinterest boards, which can be easily calculated within your chosen social media platforms. With a larger reach, you'll advertise your company to more potential customers and motivate them to make purchases. Due to the networking of social media, a larger reach will also increase your ROI because your contacts will send messages to other people. Keep a close eye on your social media reach to determine how many users see your content. Keep a close eye on your social media reach to determine how many users see your content Click To Tweet Website Traffic: The main goal of social media marketing is to build a captive audience who will visit your company's website or blog and boost your conversion rate. For this reason, you should keep track of ads or social media pages...

Full article: http://www.searchenginepeople.com/blog/150130955-calculat...

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