28 Jan '15, 2pm

Can You Escape Penguin Simply by Getting Good Links?

Can You Escape Penguin Simply by Getting Good Links?

The first site is a nationally recognized brand. They have a great product and people will often mention their product and link to their website. A few years ago, the company got involved in some link purchasing that got them into trouble when Penguin first came out in April of 2012. They stopped building their own links, but the site continued to get a good number of new links that were completely natural. You can see by looking at this analytics snapshot of their organic traffic, that things stayed pretty flat despite the new links that they were attracting. In fact, when Penguin hit again in May of 2013, they suffered more loss:

Full article: http://searchenginewatch.com/sew/how-to/2392097/can-you-e...

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