27 Jan '15, 3pm

Download Legacy PLA Product Target Data Prior To March 23

Now that Shopping campaigns are well-entrenched, Google has said that product targets data in the Auto targets tab will no longer be available after March 23 for legacy product listing ad (PLA) campaigns. Product target-level won’t be available at all in those old campaigns after that date, but general PLA performance data will live on in the campaign and ad group tabs on legacy PLA campaigns that haven’t been deleted (removed). If you want to keep a record of that older data, you can download your legacy PLA campaign performance in the web UI or AdWords editor prior to March 23. Join your peers at Search Engine Land’s SMX West conference for three days of tactical sessions, keynotes and clinics on paid search, SEO, mobile search and more. Early bird rates expire this Friday , January 30th – register now and save $200. Send your team and save an additional 15-35%. Register...

Full article: http://searchengineland.com/download-legacy-pla-product-t...

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