Google Testing Semantic Search Update

searchenginejournal.com 10 May '12, 12pm

Google Testing Semantic Search Update

In March, Search Engine Journal reported that Google was planning on making drastic algorithmic changes to provide its users with better search results. The changes, which are primarily focused on incorporating new semantic technology, will allow Google to better understand search queries and include answers and information at the top of the search results page. Amit Singhal, a Google Vice President and Fellow, recently told Mashable that a team of software engineers has been working to develop mathematical formulas that will extract and organize data that is currently spread across the Internet. The combination of an acquisition and the extraction algorithms have provided Google with an index of over 200 million people, places, and things, which Google simply calls “entities.” This index, which Google named the Knowledge Graph, will allow Google to move away from keyword-...

Full article: http://www.searchenginejournal.com/google-semantic-search...

Tweets

@EwdBiz » 24 May '12, 7am
Love it when Google moves the goalposts [link] #SEO
@IvanPasev » 24 May '12, 1am
Ofc [link]
@danilopontone » 15 May '12, 10am
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@CorkedBat » 11 May '12, 8pm
Was the #Penguin update a prelude to this? Google Testing Semantic Search Update by @DavidAngotti [link] via @sejournal
@PentonMktg » 11 May '12, 8pm
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Google Testing Semantic Search Update (Searchenginejournal - 169 retweets) [link]
@LeaonPPC » 10 May '12, 8pm
We actually get to hear what changes Google are making and what they should mean to users. Makes a change: [link]
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@darwinquispe » 10 May '12, 2pm
[link] Google ya está testeando su sistema de búsquedas semánticas, quien gana o pierde con esto?
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@duanecoleman » 10 May '12, 1pm
Insightful Google Semantic Search Testing Article in Search Engine Journal. Important to go Broad and Deep. [link]
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Searching Update.... [link]
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