27 Dec '14, 3pm

4 reasons marketing agencies need call tracking by @zoeleeskelton

Call tracking is designed with agencies in mind, to make it easy for you to say ‘look what we did’ . Call tracking software that records interactions at the visitor level will draw together a complete overview of the user journey. Within your reports you’ll see which marketing source drove the call whether this was online or offline materials. And if the marketing was an online source, you’ll see which pages they viewed right up until they called you.

Full article: http://www.seocentro.com/cgi-bin/rss/go.pl?uid=82378

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