03 May '12, 9pm

iCrossing Tops Search Agency Revenue Rankings In Ad Age

New York-based iCrossing, a division of Hearst Corporation, tops the latest Ad Age list of top 25 search marketing agencies by revenue released today. (Link is available to subscribers only.) The agency brought in a total of $105 million in 2011, up 13.6% from the previous year. Rounding out the top five were Dentsu’s 360i, WPP Group’s Group M Search, Aegis Group’s iProspect, and Performics, a Publicis Groupe company. Several standalone agencies did make the rankings. The Search Agency, based in Los Angeles, came in 7th, with $32 million in revenue in 2011. New York-based Acronym Media was 9th in the listings, with $31 million in revenue last year. Covario, based in San Diego, brought in $21 million last year, earning it a number 15 spot in the rankings. Most of the agencies increased their revenue from 2010 to 2011. Covario was the fastest-growing, raising its revenues by...

Full article: http://searchengineland.com/icrossing-tops-search-agency-...

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