02 May '12, 9pm

SearchCap: The Day In Search, May 2, 2012

Bing Goes Search-Retro With Cleaner Look For Results Microsoft has started to roll out a new, simpler look for the Bing SERP. It looks very much like the “old Google.” It’s more spartan than the previous Bing UI — or “clean” if you prefer. As Google has added more graphics, icons and features to its SERPs some have complained that the pages are starting [...] Microsoft Advertising Is Becoming “Bing” For SMBs There’s Microsoft, there’s Bing, there’s Yahoo, and there’s the Search Alliance. How can any small business search advertiser figure out what’s what? That’s the thinking behind the rebranding of Microsoft Advertising to Bing, announced this week. Besides the name change, marketing collateral and web sites will incorporate the large beautiful images that the Bing consumer [...] How To Combine Search Retargeting & Keyword Contextual Targeting To Reach More In Market Sear...

Full article: http://searchengineland.com/searchcap-the-day-in-search-m...

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SearchCap: The Day In Search, May 1, 2012

searchengineland.com 01 May '12, 9pm

Video: Google Speaks About Search Quality Raters Google’s head of web spam, Matt Cutts, has published a video talking abou...

SearchCap: The Day In Search, May 3, 2012

searchengineland.com 03 May '12, 9pm

Basic Econometric Modeling: Measuring The Offline-Online Effect Of TV Advertising On Search Spend Multi-channel advertiser...

Daily Search Forum Recap: May 2, 2012

seroundtable.com 02 May '12, 8pm

Tips On How To Recover From Google's Penguin Update So the Google Penguin update hit us six days ago on April 24th and you...

Drumbeat: May 2, 2012

theoildrum.com 02 May '12, 12pm

When the first OPEC oil shock hit in the 1970s, President Nixon responded by lowering the national speed limit to 55 miles...

SearchCap: The Day In Search, May 4, 2012

searchengineland.com 04 May '12, 8pm

Google Street View Shows ‘Secret Base’ In Israel, But Military Says It’s Not Secret At All Some in Israel are calling foul...

SearchCap: The Day In Search, May 7, 2012

searchengineland.com 07 May '12, 8pm

Wikipedia Appears On Google’s Page One 46 Percent Of The Time, Compared to 31 Percent On Bing [STUDY] A new study suggests...

SearchCap: The Day In Search, April 30, 2012

searchengineland.com 30 Apr '12, 9pm

Five Key Learnings From A Local Marketing Success Story One of our most compelling speakers at the 2012 Local Search Assoc...

SearchCap: The Day In Search, April 27, 2012

searchengineland.com 27 Apr '12, 8pm

StarCraft Themed Google Easter Egg “Zerg Rush” Calls An Attack On Your Search Results Google’s newest Easter egg, a search...

Daily Search Forum Recap: May 1, 2012

seroundtable.com 01 May '12, 8pm

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other se...

SearchCap: The Day In Search, May 8, 2012

searchengineland.com 08 May '12, 9pm

Can There Really Be 85 Types Of Unnatural Links? I apologize upfront for the title bait. If it worked, good. What’s ironic...

SearchCap: The Day In Search, May 9, 2012

searchengineland.com 09 May '12, 8pm

10 Great Adwords Options For Boosting Conversions We all know that Adwords is the most used system in the world to drive p...

SearchCap: The Day In Search, May 10, 2012

searchengineland.com 10 May '12, 8pm

Snapshot, Sidebar Oh My: Live Blogging the Bing Search Summit Danny and I are here at the Bing Search Summit in San Franci...

SearchCap: The Day In Search, May 11, 2012

searchengineland.com 11 May '12, 8pm

How Big Data Changed Crime Fighting & Is Changing The Practice Of SEO In the mid 1990’s, New York city Mayor Rudolph Giuli...

Analyzing & Accounting for Search Partners

Analyzing & Accounting for Search Partners

searchenginewatch.com 01 May '12, 1pm

Search partners are search engines that syndicate Google's AdWords ads. These websites aren't large enough to build their ...

SearchCap: The Day In Search, April 23, 2012

searchengineland.com 23 Apr '12, 8pm

Google’s Cutts Explains How Google Search Works Google’s head of web spam, Matt Cutts, posted a 8 minute video on how Goog...