New Google Search Algorithm Update Targets Web Spam

Google’s long anticipated over-optimization penalty is now live. Except Google called it an algorithmic update that’s targeting web spam – a.k.a., keyword stuffing and link schemes, in the process causing some big search ranking upheavals. Webspam Algorithm Update Google’s Distinguished Engineer Matt Cutts , head of the web spam team, yesterday announced that Google had pushed out the new algorithm. Cutts said this “improvement” better identifies websites using “aggressive web spam tactics” (that have been against Google’s quality guidelines for years) for the purposes of gaming their way to top spots in Google’s rankings. Cutts specifically noted that websites likely to lose rankings are those that practice keyword stuffing and sites that have “unusual linking patterns,” such as links from spun content with anchor text that is completely unrelated to the actual on-page co...

Full article: http://searchenginewatch.com/article/2170391/New-Google-S...

Tweets

@WSIeBusiness » 17 May '12, 12pm
New Google Search Algorithm Update Targets Web Spam - Search Engine Watch (#SEW) [link] < read if you care about optimisation
@djduncan » 15 May '12, 1pm
New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] via @sewatch #lin
@M0ccasin » 13 May '12, 2am
@aciel algoritma webspam terbarunya google :) lebih lanjut [link]
@GDMorey » 09 May '12, 4pm
What's driving Google Penguin - Web Spam by @DannyNMIGoodwin [link] via @sewatch
@sewatch » 04 May '12, 2pm
RT @ssr11: In case you missed this...jeez! >> New Google Search Algorithm Update Targets Web Spam [link]
@EggheadDesigns » 04 May '12, 9am
Googles new over-optimization penalty, could it affect you? [link]
@ssr11 » 03 May '12, 5pm
In case you missed this...jeez! >> New Google Search Algorithm Update Targets Web Spam [link] via @sewatch
@Tantrumedia » 03 May '12, 8am
Noticed your rankings change drastically recently? Google have updated their ranking engine - [link]
@seotweetz » 02 May '12, 2pm
RT @PSEO_Inc: New Google Search Algorithm Update Targets Web Spam, via @sewatch [link] #SEO
@llwaterhouse » 02 May '12, 1am
Have your rankings taken a dive?: New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] via @sewatch
@sewatch » 01 May '12, 11am
RT @maya_szydlowski: From Panda to Penguin. -- New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link]
@manojpallai » 01 May '12, 6am
Discussing now: 'Okay looks great, then where i...' on [link] [link]
@Online_Agents » 30 Apr '12, 10pm
It's one of those geeky articles :) [link]
@ivinteractive » 30 Apr '12, 9pm
Google's latest algorithm update targets spam and over-optimization. Was YOUR website affected? [link] #Google #Penguin
@poiskbystro » 30 Apr '12, 7pm
New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] с помощью @sewatch
@maya_szydlowski » 30 Apr '12, 5pm
From Panda to Penguin. -- New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] via @sewatch
@Kristophr » 30 Apr '12, 8am
Google Penguin ey...yet another update to target dodgy linkbuilding and spammy content [link] #google #googlepenguin
@llwaterhouse » 30 Apr '12, 2am
Have you noticed a big change in your rankings? New Google Search Algorithm Update Targets Web Spam: [link]
@googledave » 28 Apr '12, 3pm
More about the #GooglePenguin [link] #SEO
@montogora » 28 Apr '12, 9am
New Google search algorithm update targets web spam. Read more here about the “over-optimization penalty” [link]
@GriffinKatrina » 27 Apr '12, 10pm
Keep an eye on your ranking! New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] via @sewatch
@WSI_DGiaccaglia » 27 Apr '12, 3pm
El nuevo algoritmo de Google persigue al Web Spam! [link]
@OrionSocialFL » 27 Apr '12, 2pm
Again, content is king. [link]
@PhilTrending » 27 Apr '12, 2pm
Brands fear collateral damage as Google wages war on spam [link]
@omgmediatv » 27 Apr '12, 1pm
RT @OSWebdesign: New Google Search Algorithm Update Targets Web Spam [link]
@seo_hoje » 27 Apr '12, 11am
Novas alterações do algoritmo do Google já em acção! [link]
@antonio_seo » 27 Apr '12, 10am
"New Google Search Algorithm Update Targets Web Spam" dizem eles, mas o target foi as web optimizadas. Será o fim... [link]
@Time_4_Music » 27 Apr '12, 7am
#Money New Google Search Algorithm Update Targets Web Spam: Granted, there are some cringe-worthy s... [link] #iFollowBack
@JanetMeihoffer » 27 Apr '12, 7am
New Google Search Algorithm Update Targets Web Spam: Granted, there are some cringe-worthy search results, such ... [link]
@NetSpeakDesign » 27 Apr '12, 1am
Discussing now: 'Google needs to re-think its p...' on [link] [link]
@ryanteeples » 26 Apr '12, 8pm
Google Search Algorithm Update Targets Web Spam [link] Scam "SEO" and "Internet Marketing" firms must die! #EndSpunContent
@danthies » 26 Apr '12, 6pm
"Drunks chase taillights" RT @terryvanhorne: Discussing now: 'Isn't an SEO's job to get maxi...' on [link]
@OpenvalleyWeb » 26 Apr '12, 4pm
Con su nuevo algoritmo, Google penaliza a los sitios webs demasiado optimizados [link] vía @sewatch
@Lyndonx » 26 Apr '12, 4pm
RT @chrispaulslater: @Lyndonx thought this would interest you: [link]
@SyCara » 26 Apr '12, 4pm
How are you planning for the new release? RT @sewatch #Google #Algorithm Update Targets Web Spam @DannyNMIGoodwin [link]
@FocusSEM » 26 Apr '12, 4pm
The Over-Optimization Penalty is now active with Google. [link]
@chrispaulslater » 26 Apr '12, 4pm
@Lyndonx thought this would interest you: [link]
@b_gone » 26 Apr '12, 4pm
【気になる海外記事】「New Google Search Algorithm Update Targets Web Spam」 [link] #WEB戦略
@terryvanhorne » 26 Apr '12, 3pm
Discussing now: 'Isn't an SEO's job to get maxi...' on [link] [link]
@maiswebmkt » 26 Apr '12, 2pm
Mais uma nova actualização do algoritmo do Google: [link]
@AidaDRojas » 26 Apr '12, 1pm
RT @mark_barrera: New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] #dfwsem
@candacemcc » 26 Apr '12, 1pm
Good news for valuable measurement > New Google #Search Algorithm Update Targets Web Spam @DannyNMIGoodwin [link] via @sewatch
@mark_barrera » 26 Apr '12, 1pm
New Google Search Algorithm Update Targets Web Spam by @DannyNMIGoodwin [link] #dfwsem
@4leadgeneration » 26 Apr '12, 12pm
More Google updates - tho all our sites are doing well - New Google Search Algorithm Update - overoptimization penalty [link]
@seotweetz » 26 Apr '12, 12pm
RT @netpeak_us: How do you feel about recent algorithm changes? Related @sewatch article [link] #SEM #SEO
@netpeak_us » 26 Apr '12, 12pm
How do you feel about recent algorithm changes? Related @sewatch article [link] #SEM #SEO
@happen_andy » 26 Apr '12, 12pm
Nice one Google - bringing relevancy back to search! [link] #GoogleWatch
@castusdesign » 26 Apr '12, 11am
This link might shed some light if your Google rankings have changed this week. [link]
@kissbyte » 26 Apr '12, 11am
"Reminder: you aren't guaranteed a number one spot in Google or any search engine. You have to work at it." [link]
@jcrainium » 26 Apr '12, 11am
Preach it. "Chasing an algorithm isn’t a winning marketing strategy. Stop chasing taillights. Drunks chase taillights." [link]