How to Identify Search Engine Penalties

Is your site still indexed? Perhaps the biggest penalty of all is to have your website removed from Google’s index entirely, though this drastic measure is typically only applied in the most serious of cases. To check whether or not your site is still indexed, enter “site:http://www.yoursite.com” (without the quotes) into Google’s search bar. If no results appear, it’s possible your site has been deindexed. Have you recently started a new link building campaign? Often, when you start promoting your site through link building , your rankings can be caught up in what’s known as the “Google Dance.” In these cases, the search engine is attempting to reevaluate where your site should rank, so it’s not uncommon to see your natural search rankings vary wildly for a few weeks before settling down into their rightful place. How old is your website? Though Google has never officiall...

Full article: http://www.searchenginejournal.com/how-to-identify-search...

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