30 Nov '14, 3pm

Local Directories May Survive Google’s New Loca... via @localseoguide #google #google+local

Last week, Google started to switch out its local Carousel results for a new set of mobilish-type pack results that appear to rely heavily on its local Knowledge Panels, so let’s call it a Knowledge Pack, or “K-Pack”, for the purposes of this post. In his seminal post Some Thoughts On The New Pak Results From Google , Professor Blumenthal mused: “I would love to hear what happens to web traffic for the directory type sites that seemed to be doing well when shown below the Carousel. Clearly this was prime space for TripAdvisor, Yelp etc and this can not have been good for their traffic. In unpublished user research that I did, a number of users would flat out ignore the carousel and move right to a branded website like TA or Yelp. I doubt that behavior persists with this display.” What the Professor wants, the Professor gets. While I don’t have access to either Yelp’s or Tr...

Full article: http://www.localseoguide.com/local-directories-may-surviv...

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