27 Nov '14, 12pm

How-to Create Videos Around YouTube Tent-Pole Programming

Google Trends to find out when topics peak every year . For instance "hot dogs" trend every July (around Independence Day). So don't post about hot dogs in December - instead post in the middle of June, about 2-3 weeks ahead. Valentines Day is Feb. 14, so if you have jewelry for that day you want to talk about, post that a few weeks ahead. You want to first get views from your subscribers and the watch time will rank well when it's indexed in the YouTube search engine for those search terms. Then when people start searching, it's already ready to go. For Christmas-related content, you might want to do your video two months in advance. More info: Tent-pole programming from the YouTube Creator's Playbook.

Full article: http://www.reelseo.com/tube-talk-47/

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