09 Apr '12, 4pm

The 5 Ws of Social Media Marketing: Industry Survey & Insights [Study]

The 5 Ws of Social Media Marketing: Industry Survey & Insights [Study]

The longer a marketer has been using social media, the more time they spend each week at it. This is just one of the many social media marketing (SMM) insights gleaned from a recent survey of 3,800 marketers, performed by Social Media Examiner . The 2012 Social Media Marketing Industry Report is their fourth such annual study and promises to “uncover the ‘who, what, where, when and why’ of social media marketing.” The 42-page report contains almost 70 charts illustrating their findings. SME aimed to better understand how marketers use social to grow and promote their businesses. Here are some of their findings. Who Uses Social Media Marketing? The survey found that 94 percent of marketers use social media for marketing , with 83 percent of them reporting that social media is important to their business. Sole proprietors were most likely to strongly agree that SMM is import...

Full article: http://searchenginewatch.com/article/2166552/The-5-Ws-of-...

Tweets

Survey Says: Inbound Marketing, Social Media, and Blogs Are Surpassing Traditional Channels

Survey Says: Inbound Marketing, Social Media, a...

networksolutions.com 09 Apr '12, 1pm

Businesses are tweaking their marketing strategies to focus more on inbound marketing, which involves pulling relevant pro...

[Review] Likeable Social Media

[Review] Likeable Social Media

youngupstarts.com 09 Apr '12, 1am

With close to 900 million users and an upcoming IPO , Facebook is ruling the web as the social network of choice. Followin...

Pinterest Now 3rd Most Popular Social Network [...

searchenginewatch.com 09 Apr '12, 7am

Pinterest is now the third most popular social networking site in the U.S. and could help foster "meaningful connections" ...

Four of the top ten most popular websites today are #SocialMedia websites. Are you connecting with your consumer?

Four of the top ten most popular websites today...

convonix.com 14 Apr '12, 4pm

Four of the top ten most popular websites today are Social Media websites. Over 11% of the total time spent on the interne...

Tools & Searches to Use Social Media for Keywor...

searchenginepeople.com 08 Apr '12, 12pm

One caveat – I don't know whether the numbers are only the original tweets, or whether they count all the retweets. A popu...

Yelpy Insights: Yelp Adds Two New Search Filter...

searchengineland.com 10 Apr '12, 8pm

Is there a battle brewing in the area of searchable local content and reviews? Foursquare has been making some interesting...

Anyone have any questions for our media panel?

sprudge.com 11 Apr '12, 8pm

Many of us in specialty coffee have been interviewed or otherwise covered by the mainstream media. Local or national, prin...

5 Facebook Timeline Brand Page User Insights an...

searchenginewatch.com 05 Apr '12, 6pm

Brands on Facebook have some work to do in helping fans understand their message on the new Timeline brand pages. Users fi...

Content Locking Ads

Content Locking Ads

seobook.com 10 Apr '12, 9am

We’ve heard complaints from users that if they click on a result and it’s difficult to find the actual content, they aren’...

Consumer Insights to Online Video for Shopping

reelseo.com 05 Apr '12, 10pm

When I wrote up the first part of this interesting whitepaper from Invodo, (Retail Video Builds Consumer Confidence & Aids...

Social Media Optimization Tips for Your Blog: A...

seochat.com 13 Apr '12, 8pm

Convincing visitors to share your blog posts on social media sites isn't really hard. It's more a matter of moving barrier...

Consumer Insights to Online Video for Shopping:...

reelseo.com 05 Apr '12, 10pm

When I wrote up the first part of this interesting whitepaper from Invodo, (Retail Video Builds Consumer Confidence & Aids...

Ted blogged for Home Energy Magazine about Egret's recent LED adoption survey: #LED #Lighting

Ted blogged for Home Energy Magazine about Egre...

homeenergy.org 18 Apr '12, 7pm

The LED lighting market is expected to grow at a 40% rate every year until 2015. The popularity of LED-based lamps and fix...

3 Ways to Maintain Meaningful Social Media Relationships

3 Ways to Maintain Meaningful Social Media Rela...

searchenginepeople.com 10 Apr '12, 7pm

As an online marketer, its sometimes easy to lose sight of what social media is really all about: forming relationships an...

Marketing on Google+ Part 1: 8 Ways to Drive Tr...

networksolutions.com 17 Apr '12, 1pm

In social media, usually quality trumps quantity, but it pays to have a larger following on Google+ because more followers...