09 Apr '12, 1pm

An SEO’s Guide to SEO Audits Part 2: The Pre-Audit Preparation

Google account access can be fairly messy in general, typically if you have a single account set up for access to both analytics and Webmaster Tools you should be able to easily have access granted for each of those (more information on that process for Webmaster Tools here , as people often have issues) and then create an MCC account for AdWords (even if you aren’t managing paid accounts it’s handy for accessing client PPC accounts) – unfortunately you’ll have to create a different Google account for this purpose, and even more unfortunately there may be instances where the client is already linked to an MCC (their current PPC agency, for instance) and you’ll have to actually create a separate Google account just for that client, independent of either above (since your company Google account will likely already be linked to an AdWords account somewhere – your own or possi...

Full article: http://www.searchenginejournal.com/an-seos-guide-to-seo-a...

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