28 Mar '12, 1pm

How to Create Great Content Without Causing Too Much Controversy

How to Create Great Content Without Causing Too Much Controversy

Image credit: Nate Swart /Flickr The inbound link is a powerful piece of optimization. So much so that some bloggers and businesses don't care how they get these links. That's why you so often see deliberately contentious headlines like the perennial SEO is DEAD!!! rant. Ultimately, however, it's the quality of your content that builds long-term SEO success. Here's how to create great content without causing too much controversy. Tips, Lists & Guides If you really know what you're talking about, help other people to understand it too. How-to guides, collections of top tips, and even simple lists of useful information all perform well in building inbound links. Lists help to break up body text – bullet points and subheadings are two ways to do this – and make long, search-visible pages easier to read for human visitors. And if you're particularly good at making a difficult ...

Full article: http://searchenginewatch.com/article/2164105/How-to-Creat...

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