28 Aug '14, 1pm

Bing On Search Spam Detection Techniques & Filtering

This itself is a huge and important concept that we’ll deep dive into in a future blog. At a high level, provided a spammer’s overarching goal is to drive ad and affiliate clicks, the content of the page is important only to the extent that it helps facilitate said goal. To put it another way, spammers generate content targeted at search engines and their algorithms, whereas legitimate SEOs generate content for their customers. The result is that, in most cases, spam pages have inadequate content with limited value to the user. We use this fact to facilitate detection. There are literally hundreds, if not thousands, of signals used to make this assessment, ranging from simple things like number of words on the page to more complex concepts of content uniqueness and utility.

Full article: http://searchengineland.com/bing-search-spam-detection-te...

Tweets

SearchCap: Goodbye Authorship, Bing Spam Filter...

searchengineland.com 28 Aug '14, 9pm

Official: Google Kills Authorship After three years the great Google Authorship experiment has come to an end … at least f...

Bing Waxes Lyrical on Spam Detection and Filtering

Bing Waxes Lyrical on Spam Detection and Filtering

searchenginewatch.com 29 Aug '14, 5pm

In the latest post on the Bing blog , Bing dives into the inner workings of Web spam, what it looks like, and what Bing is...

Bing Testing More Updates To Its Search Results Page

Bing Testing More Updates To Its Search Results...

searchengineland.com 28 Aug '14, 3pm

Amy Gesenhues is Third Door Media's General Assignment Reporter, covering the latest news and updates for Search Engine La...

Yahoo, Bing Flirt With New Search Interfaces

searchenginewatch.com 28 Aug '14, 4pm

Yahoo is reportedly testing a new search interface, while Microsoft is allegedly redesigning Bing. According to Search Eng...

Testing... Bing Moves Navigation Bar Below Search Box

Testing... Bing Moves Navigation Bar Below Sear...

seroundtable.com 27 Aug '14, 12pm

@rgomezric spotted a new Bing user interface test, where they moved the navigation bar below the search box. Bing is testi...

Bing Releases Image Search Widget

Bing Releases Image Search Widget

searchenginewatch.com 26 Aug '14, 4pm

Bing has made the process of displaying images and slideshows on websites a lot easier by providing access to the code nec...

Search Within A Search: Google Testing New Search Box

Search Within A Search: Google Testing New Sear...

searchengineland.com 28 Aug '14, 4pm

Google is trying out a new search box that displays under the first search result. Right now, Google’s first search result...

SearchCap: Google Image Bug, Bing Search Tests ...

searchengineland.com 26 Aug '14, 9pm

Bing Tests New Search Results Design & Top Navigation Bing is testing several new interfaces for their search results. The...

Bing Tests New Search Results Design & Top Navigation

Bing Tests New Search Results Design & Top Navi...

searchengineland.com 26 Aug '14, 6pm

several new interfaces for their search results. The tests interface includes moving the top navigation below the search b...