11 Mar '12, 1am

(SEO vs. PPC Debate -- Which Do You Prefer?)

SEO or PPC , which is better? That was one great debate at SES London which included excellent arguments from the SEO camp, followed by a strong defense for PPC – before Fantomaster decided that there's no need to worry about the rules, as black hat is the way forward! There's a growing divide between online marketers who enjoy organic search and those who prefer paid search. So what do your preferences say about you? Do you enjoy hours spent analyzing search terms and bidding on long-tail PPC keywords that squeeze an extra 20 percent return out of your budget? Or do you prefer to add lasting value to a Web site over the long term, gradually building authority through clever content and inching your way to the top of the natural search results? If you work in optimization, chances are you do both each day. But which do you find harder and what does that say about you? Here...

Full article: http://searchenginewatch.com/article/2048393/SEO-vs.-PPC-...

Tweets

The PPC vs SEO Debate – It Should Be About Dollars And Sense

The PPC vs SEO Debate – It Should Be About Doll...

searchenginepeople.com 13 Mar '12, 4pm

The effectiveness of PPC and SEO each varies from site to site. However, the effectiveness of PPC often can be maximized b...

PPC: How to Tap Into the Power of the Persona: ...

searchenginewatch.com 11 Mar '12, 1pm

Personas have been used in marketing and advertising for years and are the foundation of any user-centered marketing plan....

Adcenter doesn't provide CPA - Search Engine Wa...

forums.searchenginewatch.com 12 Mar '12, 12am

Yahoo Search Marketing (PPC Ads) Yahoo Web Search Yahoo Paid Inclusion Yahoo Publisher Network Yahoo Directory Other Yahoo...

PPC: How to Tap Into the Power of the Persona

searchenginewatch.com 09 Mar '12, 10am

Personas have been used in marketing and advertising for years and are the foundation of any user-centered marketing plan....

@quetwo what about this one? or this? which one...

sparkfun.com 18 Mar '12, 7pm

There are a lot of people asking questions about this board. Just thought I’d answer a few of them. The build quality here...

PPC Split Testing: Who, What, Why & How

PPC Split Testing: Who, What, Why & How

searchenginewatch.com 07 Mar '12, 12pm

PPC advertisers face two common problems when they try to tackle split testing: no ideas, or too many ideas. If you have n...

Use PPC to Enhance Your SEO: Sure, pay per clic...

promotionworld.com 19 Mar '12, 9am

Sure, pay per click advertising (PPC) and search engine optimization (SEO) offer different means to the same end (to get y...

#SEO #Q&A: SEO Chat Forums - Cannot login again

forums.seochat.com 11 Mar '12, 11pm

in the Suggestions & Feedback forum on SEO Chat. Cannot login again Use this forum for either suggesting ideas or submitti...

SEO tools that are still effective Black Hat Fo...

blackhatworld.com 11 Mar '12, 4am

It really isn't about what tools are effective it is about how you use the tools to make them effective . I use scrapebox ...

Benefits vs. Features: What Makes a Better PPC Ad?

searchenginewatch.com 19 Mar '12, 11am

Before writing a PPC ad, you might find yourself with this dilemma: When should your PPC copy create a powerful mental ima...

PPC Joke: How Do You Tell A Client 80% Of Their...

seoroi.com 12 Mar '12, 7am

PPC Joke: How Do You Tell A Client 80% Of Their Spend Is Wasted? Answer: “We have a big win coming up!” hehe . I don’t nor...

College Hoops: SEO Madness 2012 Is On!

smallbusinesssem.com 12 Mar '12, 5am

College Hoops: SEO Madness 2012 Is On! Matt McGee | March 11, 2012 | 0 Comments I’m not sure how long I’ve been doing this...

What People Do Is The New SEO

What People Do Is The New SEO

searchengineland.com 22 Mar '12, 1pm

This article is all about the lies we tell. I know everyone loves when a post starts this way, but SEO is not dead, or dyi...

Black Hat SEO Forum | tienda de ciclismo

blackhatworld.com 11 Mar '12, 4pm

Total Posts Total Posts: 0 Posts Per Day: 0 Find all posts by trykenter Find all threads started by trykenter Total Thanks...