28 Jul '14, 11am

New Free Dynamic Sitelinks on Google AdWords Ads – Everything You Need to Know

New Free Dynamic Sitelinks on Google AdWords Ads – Everything You Need to Know

Surprise! Google has announced and rolled out dynamic sitelinks to all advertisers worldwide, free of charge. Dynamic sitelinks are automatically generated and appear below your ad text. They cost nothing if they're clicked and give advertisers more space on the SERP, enabling users to go straight into specific pages on your site from the ad, as shown here: Still, advertisers have the choice to opt out if they don't want dynamic sitelinks applied to their ads. Before you do, let's see what this is all about. Why is Google Giving Us Free Stuff? Out of the goodness of their hearts? No, sorry. There's definitely a monetary incentive for Google's generosity. See, even though clicks on dynamic sitelinks are free, they do cause an increase in ad headline click-through rates (CTR) of around 10 percent on average – you still have to pay when people click on your ad headlines. So, ...

Full article: http://searchenginewatch.com/article/2357388/New-Free-Dyn...

Tweets

New: Google AdWords Dynamic Sitelinks

New: Google AdWords Dynamic Sitelinks

seroundtable.com 25 Jul '14, 12pm

Google announced last night their new form of sitelinks named dynamic sitelinks . Dynamic sitelinks are automatically gene...

SearchCap: Google Local Pigeon Update & AdWords...

searchengineland.com 25 Jul '14, 8pm

Google’s Pigeon Update Solves Yelp Problem, Boosts Local Directories As the analysis continues on yesterday’s Google local...

#Google Introduces Dynamic #Sitelinks, Dynamic ...

searchenginejournal.com 26 Jul '14, 2pm

Google cautions that impression share for dynamic sitelinks will be low, so you should still continue adding and optimizin...

Google AdWords Debuts Dynamic Sitelinks Globally: What You Need To Know

Google AdWords Debuts Dynamic Sitelinks Globall...

searchengineland.com 24 Jul '14, 11pm

Dynamic sitelinks are automatically generated, typically when it’s apparent that someone is shopping, planning a trip or d...

Google Introduces Dynamic Sitelinks, Dynamic Si...

searchenginejournal.com 25 Jul '14, 5pm

Google cautions that impression share for dynamic sitelinks will be low, so you should still continue adding and optimizin...

Google

Google

link-assistant.com 29 Jul '14, 2pm

GOOGLE LAUNCHES NEW PIGEON UPDATE — how does it affect your website? A few days ago Google pushed out a new and major algo...

Google Seeks Community Help To Improve Google T...

searchenginejournal.com 28 Jul '14, 2pm

Google Seeks Community Help To Improve Google Translate 11 Things You Should be Doing With Google Analytics Google Introdu...

Why Dynamic Sitelinks Will Decrease Your CTR by...

searchenginejournal.com 30 Jul '14, 6pm

Good points here. Of course, Google has no concern for short term profits if it would stand to harm the overall user exper...

SearchCap: Google Timeline Knowledge Graph, AdW...

searchengineland.com 28 Jul '14, 9pm

How To Conduct A Winning Local Search Audit Every week, our support team at BrightLocal fields numerous questions from our...

AdWords Click Fraud Service Found Using Google’s Trademark, Promoting Itself On YouTube

AdWords Click Fraud Service Found Using Google’...

searchengineland.com 28 Jul '14, 4pm

How’s this for brazen? For at least two years, a Russian hacker has been running a cheekily-named click fraud service call...

6 Effective AdWords Optimization Techniques for Beginners by @AndrewLolk

6 Effective AdWords Optimization Techniques for...

searchenginejournal.com 29 Jul '14, 11am

We often have prospective clients calling us asking about the latest feature from Google. In their mind, all they need to ...

Ratings Come To Google Product Listing Ads In The US

Ratings Come To Google Product Listing Ads In T...

searchengineland.com 29 Jul '14, 3pm

Spotted in a test back in May , product ratings and reviews are officially rolling out on Google Product Listing Ads as of...

Improve The CTR Of Your Product Listing Ads Wit...

searchenginejournal.com 29 Jul '14, 8pm

Improve The CTR Of Your Product Listing Ads With New Product Ratings From Google Google Seeks Community Help To Improve Go...

Unitech, Dynamic ramping rigid-flexible PCBs #D...

digitimes.com 28 Jul '14, 7am

Unitech, Dynamic ramping rigid-flexible PCBs Patty Wang, Taipei; Steve Shen, DIGITIMES [Monday 28 July 2014] PCB makers Un...

Is This A New Google Shopping Ad Format?

Is This A New Google Shopping Ad Format?

seroundtable.com 29 Jul '14, 12pm

Barbara Starr shared a picture of what she says is a new ad format for Google Shopping Ads (Google Product Listing Ads) on...