27 Feb '12, 4pm

Google: 1 Billion People Will Use Mobile As Primary Internet Access Point In 2012

Google: 1 Billion People Will Use Mobile As Primary Internet Access Point In 2012

More than 1 billion people will use mobile devices as their primary internet access point. There will be 10 days where >50% of trending search terms will be on mobile Mobile’s role in driving people into stores will be proven and it will blow us away “Mobile driven spend” will emerge as a big category Smartphones will prove exceptional at driving a new consumer behavior Tablets will take their place as the 4th screen New industry standards will make mobile display easy to run 5 new, mobile first companies will reach the Angry Birds level of success The ROI on mobile and tablet advertising will increase as a result of the unmatched relevance of proximity The intersection of mobile and social will spark a dramatic new form of engaging consumers 80% of the largest 2,000 websites globally will have an HTML5 site One million small businesses globally will build a mobile website

Full article: http://searchengineland.com/google-95-percent-of-us-smart...

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