30 Jun '14, 7am

How to plan a Content Marketing Campaign

How to plan a Content Marketing Campaign

Evergreen content is one that will always be relevant to your audience. Blog posts that are already performing well for a long period are a great pool for new posts with related content or close enough to match the vast array of your audience’s differing needs. These posts will have internal links from the original good posts in order to pass PageRank and help readers meet their needs for information . Another example of evergreen content is old posts that require modifications to stay relevant and up to date. Finally timeless posts are another great way to help webmasters build a trusting relationship with their audience and bring constant traffic and new potential customers.

Full article: http://www.webseoanalytics.com/blog/how-to-plan-a-content...

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