25 Jun '14, 3pm

Now You Can Apply AdWords Conversion Settings To Goals Imported From Analytics

The ability to import goals from Google Analytics into AdWords just got even more useful. Now you can tailor them to your paid search objectives by adjusting the conversion settings on each imported Analytics goal and transaction within AdWords. Flexible conversion counting , customized conversion window and editable conversion values can now be applied to any goals and transactions imported from Analytics. Conversion windows can be set between 7 to 90 days. Flexible conversion counting gives advertisers the option to count unique conversions only or every conversion action that occurs after an ad click. You can count multiple white paper and catalog downloads as a unique lead and all sales as individual conversions, for example. With editable conversion values , paid search managers can set different values for goals and transactions imported from Analytics that reflect t...

Full article: http://searchengineland.com/now-can-apply-adwords-convers...

Tweets

Google Analytics Goals Supports The New Google ...

seroundtable.com 25 Jun '14, 12pm

Set up specific conversion windows for all of your marketing objectives. You can now customize your conversion windows, fr...

New Conversion Settings Can be Imported From Google Analytics to AdWords

New Conversion Settings Can be Imported From Go...

searchenginewatch.com 26 Jun '14, 6pm

Google AdWords has announced new conversion settings for advertisers that allow you to import goals-related data from Goog...

Remarketing Lists For Search Ads Can Now Use Conversion-Based Automated Bid Strategies In AdWords

Remarketing Lists For Search Ads Can Now Use Co...

searchengineland.com 26 Jun '14, 2pm

Now when you enable AdWords conversion-based automated bid strategies in your Remarketing Lists For Search Ads campaigns, ...

More Insights about Quality Score and the AdWor...

adwords.blogspot.com 24 Jun '14, 4pm

People are happier with their search results, including the ads, when those results are relevant. Advertisers are more suc...

Why AdWords Dynamic Search Ads Work Better Than You Think

Why AdWords Dynamic Search Ads Work Better Than...

searchengineland.com 25 Jun '14, 2pm

I have a confession: I used to hate Dynamic Search Ads. I’m sure some of you still do. For my part, I had used them unsucc...

Google Analytics Now Separates Brand And Non-Brand PPC Traffic

Google Analytics Now Separates Brand And Non-Br...

searchengineland.com 26 Jun '14, 8pm

Brand and non-brand paid search terms typically perform very differently and most paid search teams analyze these sets of ...

Google AdWords Bids May Be Influenced By Your R...

seroundtable.com 26 Jun '14, 12pm

Google announced on Google+ that Google may now use your remarketing lists as a quality factor for your AdWords ads, which...

Google Revamps The AdWords Auction Insights Vid...

seroundtable.com 25 Jun '14, 12pm

Yesterday, Google announced they've updated their AdWords auction explanatory video after almost five years. Both videos, ...

Google

Google

searchengineland.com 25 Jun '14, 12pm

Chief Economist at Google, Hal Varian, who has been starring in these videos since at least 2009, is back. This is the fir...

SearchCap: Google Drops Authorship Images, Upda...

searchengineland.com 25 Jun '14, 9pm

Google Drops Profile Photos, Google+ Circle Count From Authorship In Search Results Google’s John Mueller announced they a...

Google Releases AdWords Quality Score Primer Ai...

searchengineland.com 24 Jun '14, 4pm

There has always been a healthy amount of debate over the importance of Quality Score as an indicator of Google AdWords su...

Google Releases Data to Help With Adwords Confu...

thedomains.com 25 Jun '14, 3pm

There has always been a healthy amount of debate over the importance of Quality Score as an indicator of Google AdWords su...

Google Analytics In-Page Analytics Chrome Extension

Google Analytics In-Page Analytics Chrome Exten...

seroundtable.com 24 Jun '14, 1pm

TimHolmesDesign 06/24/2014 01:49 pm I installed this extension about a week or so back.... so far no luck in actually usin...

Google AdWords Rolling Out Parental Targeting F...

searchenginewatch.com 24 Jun '14, 3pm

Would you like the ability to target ads based on parental status? It looks like Google AdWords is testing that feature in...

SearchCap: ForgetMe Link Removals, AdWords Qual...

searchengineland.com 24 Jun '14, 9pm

Reputation VIP Launches Link Removal Service In Response To EU “Right To Be Forgotten” Ruling In response to the European ...