20 Feb '12, 2pm

My 17-Point Checklist For Teaching Good Writing and Blogging

“I have a clear purpose to what I’ve written, specifically insight, help, or persuasion. ” There must be a point to what you’re writing, and hopefully there’s a point to why YOU are the one writing it instead of someone else. You also need to have an objective so you can avoid rambling. “I follow a logical, deliberate organization or progression in my writing. ” I find it easiest to create a brief outline of the major points I want to cover before writing anything. Your writing should feel either like a story or a text book (preferably a mixture of both). “I meet the reader’s expectations (as established by the title). ” Your title should set up an interesting expectation. Your content should fulfill that expectation. Consider every word of your title and whether you can actually deliver on the implied promise. For example, a title like “The 12 Best Things You Can Do With ...

Full article: http://www.searchenginejournal.com/my-17-point-checklist-...

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