SgImpact.com

15 Feb '12, 7pm

Tablet Video Viewing On Fire - Ooyala Q4 2011 Video Index

Tablet Video Viewing On Fire - Ooyala Q4 2011 Video Index

I got an advance sneak peek at Ooyala's Video Index for Q4 2011 , and I didn't even have to beg! Every quarter, Ooyala looks at more than one billion analytics pings a day, follows the viewing habits of over 100 million unique viers and then sums it all up in nice tidy packages every quarter for the industry. It's probably one of the few truly global quarterly reports because nearly 50% of all their video views tracked are outside of the US. The Ooyala Methodology DATA SOURCES & SAMPLE SIZE The data sample used in this report covers the fourth quarter of 2011, from October 1 through December 31. All data was taken from an anonymous cross-section of Ooyala’s global customer and partner database—an array of broadcasters, studios, cable operators, print publications, online media companies and consumer brands. These firms broadcast video to over 100 different countries from m...

Full article: http://www.reelseo.com/tablet-video-viewing-ooyala-q4-vid...

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