15 Feb '12, 3pm

Two Google+ SEO Guides You Should Read

The conventional wisdom where Google+ and online marketing goes is this: Even if your audience isn’t active there, it’s almost mandatory to have a profile and be active there because of the way Google is showing more Google+ content in its regular search results. It’s still early days for Google+ and the potential search/SEO benefits of being active there, but there are two recently published guides that go a long way to helping explain what Google is doing and how search marketers (and their clients) can take advantage. On the Conversation Marketing blog, Ian Lurie yesterday published a lengthy article called Google Plus Box Ranking Factors Report . In it, he investigates (with help from a few dozen industry peers) how Google+ profiles show up in the Related People and Pages from Google+ search results of Google’s “Search Plus Your World” feature. Here are some of the tak...

Full article: http://searchengineland.com/two-google-seo-guides-you-sho...

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