09 Feb '12, 1pm

Don’t Be A Wallflower! 3 Fundamentals Of Data Driven Community Outreach

Don’t Be A Wallflower! 3 Fundamentals Of Data Driven Community Outreach

It’s hard to get a hot dancing date, sitting at home alone, eating leftover Super Bowl food and watching “The Voice.” In social media as in life, one must get off one’s butt and venture out into the world to make friends. Today in San Diego, I’ll have the pleasure of presenting a keynote at OMS . My presentation, “Optimizing Humans! The Art Of Data-Driven Social Marketing,” will focus on data-driven friending tactics, undertaking programmatic outreach to connect with themed personal & business authority users and how to collect them as friends for fun and profit. This post shares a few of the many points I’ll make. Many (even most) corporate community managers are relatively passive, waiting on the wall for users to come to them. However there is a real power to assertively identifying themed conversations surrounding your corporate objectives, and diving right in. Here ar...

Full article: http://searchenginewatch.com/article/2144969/Dont-Be-A-Wa...

Tweets

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<3

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