05 Feb '12, 3pm

How Google Has Revolutionized the Way Consumers Save Money

Google has revolutionized the Internet in many ways and shopping is just one of them. The easiest thing to do when you want to buy something is to search that product on Google. That will allow you to view reviews of the product, compare prices from different stores and make the best choice. By Pandia Guest Writer James Lander Google uses two strategies to help users save money: 1. Google AdWords – Google’s online advertising program. 2. Google search – The Google search engine. Google AdWords Google AdWords was conceived as a program that would allow companies to insert their own ads and keywords when promoting their products and have their ads displayed only when a user searches for one of the mentioned keywords. This would ensure that the ads actually reach an audience that is interested in the promoted product not just the people that reach a page by mistake. This is c...

Full article: http://www.pandia.com/sew/4418-how-google-has-revolutioni...

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