05 Feb '12, 1am

Focus on The Business Model

Focus on The Business Model

Whether Google ranks any particular organic result above the corresponding Bing ranking in Google's now below-the-fold organic results is a bit irrelevant when the above the fold results are almost entirely Google.com. But is the core problem that we are under-representing social media in the search results? According to Compete.com, Facebook & YouTube combine to capture about 16% of all downstream Google clicks. Do we really need to increase that number until the web has a total of 5 websites on it? What benefit do we get out of a web that is just a couple big walled gardens ? If Facebook is already getting something like 20% of US pageviews & users are still looking for information elsewhere, doesn't that indicate that they probably desire something else? Absolutely Facebook should rank for Facebook navigational queries, but given all their notes spam , I don't like seei...

Full article: http://www.seobook.com/focus

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