30 Apr '14, 1pm

32 Ways to Trip a Google Spam Filter

32 Ways to Trip a Google Spam Filter

Register a domain with a trademarked word in the name with the intent of profiting off of ad revenue by "repurposing" content scraped from a rival site. Register a domain name that is a misspelled version of a popular website, brand, or online rival in an attempt to misdirect search referred traffic. Surreptitiously place affiliate cookies on computers when viewing or sharing content on the site. Example: A spammer inserts a URL to a fake image on a message board that puts affiliate cookies on the computers of forum visitors. Use unnecessary redirects, especially when visitors hit the homepage to enter the site from a search engine. Have all primary navigation require Flash, Java or JavaScript to function, especially when combined with very little textual content on web pages, to muddle contextual search signs. Present the homepage as a "splash page" or otherwise content-l...

Full article: http://searchenginewatch.com/article/2342238/32-Ways-to-T...

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