30 Apr '14, 5am

4 SEO Myths & Conspiracy Theories Google's Matt Cutts Wants to Die

Have you ever overheard something at a conference, or read something on an industry blog and thought to yourself, that can't possibly be true ? Or do you keep hearing something inaccurate being repeated over and over even though you know it's definitely not true? Well, Google's Distinguished Engineer Matt Cutts also keeps hearing some of those SEO myths getting repeated and addressed them in a recent webmaster help video. 1. Paying For Google AdWords = Higher Organic Rankings Not surprisingly, the first one he mentions is regarding advertising. The myth: if you pay for Google AdWords, then you'll rank higher in the organic search. Then, there's the exact opposite conspiracy theory: that you'll rank better in organic search results if you don't buy ads. "We sort of feel like we should get those two conspiracy camps together and let them fight it all out," Cutts said. "And w...

Full article: http://searchenginewatch.com/article/2342245/4-SEO-Myths-...

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