01 Feb '12, 10pm

Find New Keywords: Simplifying Keyword Research

Find New Keywords: Simplifying Keyword Research

In December, we rolled out branded keyword rules and metrics to campaigns to help you segment your branded traffic. Now, we’re excited to introduce a companion feature to make your keyword research easier: Find New Keywords. With this feature, you can view keywords sending you organic search traffic, filter on your brand rules, and determine if you want to track them in your campaign. First, the basics. You’ll discover the Find New Keywords feature in a tab under your Manage Keywords section. (This feature requires that you connect your campaign to Google Analytics, so if you’re not connected to GA, you’ll find instructions on how to do this on the Find New Keywords tab.) But wait, where did the Manage Brand Rules page go?! We’ve moved your brand rules page into a tab under Manage Keywords, as well, so you can easily move among these sections as you manage your keywords. N...

Full article: http://www.seomoz.org/blog/find-new-keywords-simplifying-...

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