30 Jan '12, 9pm

Honda Puts Ferris Bueller Super Bowl Commercial Online Early & It's... Lame?

Online videos are the new Super Bowl ads... kind of. Old Spice Man actually started as a cheeky non-Super-Bowl commercial online, timed to generate buzz around the game. Last year, Volkswagen put "The Force" online ahead of the actual game, and it helped generate more publicity for the ad--which went on to be voted one of the best of the game, despite having actually aired online first. And now after leaking last week on Jalopnik, Honda has gone ahead and released their once-secret Ferris Bueller Super Bowl commercial in its entirety online.

Full article: http://www.reelseo.com/honda-ferris-bueller-super-bowl-co...

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