30 Jan '12, 7pm

Twitter Offers Enhanced Profiles to Advertisers Spending $25K+

Twitter’s brand pages are about to become a lot more common. Advertisers with more than $25,000 in active orders are now eligible for the enhanced profiles. An email from a Twitter ad exec obtained by Ad Age lists the release date as Wednesday, February 1. Back in December, Twitter announced their brand page program alongside their new user interface. At the time, they were offering the enhanced company profiles to a select group of 21 of their top advertisers, rumored to have spent more than $2 million per year each on Twitter advertising including Promoted Tweets, Accounts, and Trends. We had a chance to speak with a few of those advertisers a few weeks ago. Bing and Coca-Cola both shared their experiences with Twitter’s brand pages and tips for the next generation of advertisers offered the enhanced profiles. At that time, we also looked at an eye tracking study by Simp...

Full article: http://searchenginewatch.com/article/2142401/Twitter-Offe...

Tweets

Search Ad Spending Could Hit $19.51 Billion in ...

searchenginewatch.com 01 Feb '12, 5pm

Led by Google and aided by the Summer Olympics and national elections, search ad spending will grow 27 percent to $19.51 b...

Social TV Grows Up: Communities and Advertisers...

searchenginewatch.com 02 Feb '12, 1pm

Today, many TV viewers are using a mobile device while watching content, be it live, streamed, or otherwise. They’re break...

RE: @misstamchiak I learnt a new thing today! Jack Dorsey (who the hell is that?) invented Twitter!

RE: @misstamchiak I learnt a new thing today! J...

misstamchiak.com 04 Feb '12, 4pm

Last year , the group of twitter friends met up for steamboat and lo hei during Chinese New Year. This year, we did it aga...