28 Jan '12, 8pm

@iPullRank from: Yellow page data is another one that would be possible to pull from for entity identification

@iPullRank from: Yellow page data is another one that would be possible to pull from for entity identification

Those are good questions, f-lops-y. There’s a lot to this patent application, and I do think that the ramifications from it are interesting. Pages are still being ranked rather than sites, though this provides a slight reranking in some instances for some pages based upon what may be found on other pages in the same site. A really high level overview might be: 1. Google may decide that some pages are “authority” pages for specific query terms, or for businesses at locations, though there may be a fairly high threshold for that finding of authority. 2. The “authority” of a page may cause other pages on the same site (and in a few limited instances on other sites) to be seen as more relevant for the query term (or business/location) in a manner similar to having anchor text on the “authority” page pointing to those other pages, boosting the relevance of those pages for the q...

Full article: http://www.seobythesea.com/2007/10/google-determining-sea...

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