23 Jan '12, 1pm

A Google Quality Rater Interviewed

Matt McGee published An Interview With A Google Search Quality Rater this past Friday, it is the most detailed write up on a quality rater I have seen to date. It goes through the various tasks, how they got the job, what interaction at all they have with Google and so on. Matt also posted the short version at Marketing Land: Raters are only hired after passing two tests, the second of which includes rating more than 140 different Google search results and demands a 90 percent score in order to pass. Each rating task is completed by multiple raters and, if they disagree in their ratings of Google’s search results, there’s a formal discussion and debate process that may involve higher-level moderators making the final decision on who’s correct. Raters don’t only look at Google’s organic results, they may rate Google’s paid search results as well as search results from News,...

Full article: http://www.seroundtable.com/google-quality-rater-intervie...

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An Interview With A Google Search Quality Rater

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