31 Mar '14, 5pm

Publishers See Major Opportunity for Mobile Video Monetization [Report]

Publishers See Major Opportunity for Mobile Video Monetization [Report]

The publisher replies to the Ooyala survey seem to show that we may not have enough research into exactly who is watching video, when they are watching it and on what devices. There is a good deal of it out there, that is true. But it might be that the research is not reaching the proper people at the publishers or the reports are presented such that the publishers cannot get the information they need out of them. It shows that perhaps those reporting agencies need to take more care into putting the numbers in proper scope and context and then transmitting that data more clearly to everyone. Or perhaps, we just need to get them all here to ReelSEO to start reading some of the recent reports on mobile video viewing with analysis.

Full article: http://www.reelseo.com/publishers-mobile-video/

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