20 Jan '12, 10pm

My first post on Google's page layout algorithm, from 2006:

The visual model may be particularly based on visual gaps or separators, such as white space, in the document. In the context of HTML, for instance, different HTML elements may be assigned various weights (numerical values) that attempt to quantify the magnitude of the visual gap introduced into the rendered document. In one implementation, larger weights may indicate larger visual gaps. The weights may be determined in a number of ways. The weights may, for instance, be determined by subjective analysis of a number of HTML documents for HTML elements that tend to visually separate the documents. Based on this subjective analysis weights may be initially assigned and then modified (“tweaked”) until documents are acceptably segmented. Other techniques for generating appropriate weights may also be used, such as based on examination of the behavior or source code of Web brow...

Full article: http://www.seobythesea.com/2006/07/google-and-document-se...

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