17 Jan '12, 2pm

Linking Strategies For Google Plus Your World

With all the hoopla and hundreds of columns and posts about the launch of Google’s “Search Plus Your World”, you are likely already quite aware of what has taken place over the past week. If not, Danny Sullivan eloquently covers it in detail in his post Google’s Results Get More Personal With “Search Plus Your World “. If you only read one post on the topic, that’s the one to read. But this column is called Link Week, and, since as most of you know by now I have been helping content and content seekers find each other since way before Google existed, I could not be happier. I had just about given up on telling people their linking and content publicity strategies should not be too Google centric. Putting all your eggs in the Google basket was, is, and always will be a strategic mistake. I’ll repeat once more the statement I make at conference after conference: If Google va...

Full article: http://searchengineland.com/linking-strategies-for-google...

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