17 Jan '12, 2pm

Rich Snippets & Learning To Love Not Being #1

Rich Snippets & Learning To Love Not Being #1

#1 rankings have a hallowed place in the minds of most SEOs. Many of us use #1 rankings as bragging rights (I’m guilty) or as one of the key metrics for campaign success (guilty again). But long-term trends in the way search engines rank pages and display results are both changing that. Now, it’s entirely possible to run a successful campaign where none of the target keywords are expected to hit the #1 position. As search engines evolve from a tool for ranking pages to a tool for driving decisions, this is only going to get more common. Fortunately, it’s possible to build a campaign around capturing implicit user intents, not just keyword rankings. Reframing campaigns this way will pump up conversion rates and fix a few broken metrics. The Ongoing SERP Facelift The most cited, most thorough data we have on search result click-throughs still comes from the notorious AOL dat...

Full article: http://searchengineland.com/rich-snippets-learning-to-lov...

Tweets

Behind the scenes photos from Underneath Your Love are up!

Behind the scenes photos from Underneath Your L...

michellephan.com 17 Jan '12, 6pm

Here are some behind the scenes photos from “Underneath Your Love .” I got to work with some really amazing, talented peop...

foams

23isback.com 21 Jan '12, 2pm

Learning to Love the Wind | Care2 Healthy Livin...

care2.com 17 Jan '12, 12am

We need to harness the wind, tides, solar and geothermal energy. We also need to be able to produce panels, and generators...

#singapore #sales Tiger Airways Buy 1 get 1 free: Tiger Airways Buy 1 get 1 free kuching, pena... #promotions #news

#singapore #sales Tiger Airways Buy 1 get 1 fre...

sgrate.com 17 Jan '12, 10am

[Promotion ] Tiger Airways Buy 1 get 1 free [Promotion ] Air Asia Bangkok Fare from $69 [Promotion ] En Yan Sang Lunar New...

Quick 18 with Sandra Gal: 1. If you were stranded on a desert island, what three items would you take with you?A...

Quick 18 with Sandra Gal: 1. If you were strand...

lpga.com 17 Jan '12, 9pm

1. If you were stranded on a desert island, what three items would you take with you? An iPhone, an everlasting picnic bas...

@LeahMcHardy xxx

longchamp.com 22 Jan '12, 4pm

The data does not match with an existing account. E-mail: Password: Forgot your password? Create your account Help

10 Steps To Being #1 On Google

seochat.com 19 Jan '12, 8pm

10 Steps To Being #1 On Google (Page 1 of 2 ) The title says that there are 10 steps to being number one on Google. The tr...

Check out my review of the Nikon J1, a day out with @dblchin , @SUPERADRIANME

Check out my review of the Nikon J1, a day out ...

hollyjean.sg 23 Jan '12, 6am

It comes in 5 colours! I super love the pink one! I tested the white one out with 7 other bloggers, a couple of weeks ago....

Learning XPages from @notessensei

wissel.net 06 Jan '12, 6am

Now that you know the basics, you can move from learning about to learning with. This is where you switch from tutorial to...

Pwetty! You want super chio pink camera with po...

thy-dowager.blogspot.com 17 Jan '12, 6am

The Story Behind My Minnie Mouse’s Nails Vivi Style, romantic poofy hair (*Giveaway!) Fooling around in town Beyond Beauty...

Wolfram|Alpha Scores Again With Rich NFL Data

searchengineland.com 20 Jan '12, 7pm

I am a long time admirer of Wolfram|Alpha and I’m happy to report that my admiration continues to grow, as you can now acc...

Offline #1 Graffiti Magazin

overkillshop.com 19 Jan '12, 1pm

Overkill Shop Berlin Shop Blog TV Projects Keine Artikel 0.00 Warenkorb Merkliste (0) Zur Kasse Login Ihr Konto Konto Erst...

definitivamente o melhor blog

songofstyle.blogspot.com 18 Jan '12, 10pm

I'm not a fan of tight dresses and the only tight outfit I don't mind wearing is my wetsuit whenever I go surfing. However...

@ernestwong here here! 1 for 1 martinis though!

hungrygowhere.com 25 Jan '12, 8am

On Friday nights, No. 5 Emerald Hill (a charming 1910 Peranakan shophouse turned European style pub), is always filled wit...