16 Jan '12, 10pm

Brainient Claimes Interactive Video Ad Can Follow The Viewer Off Site: It seems like every day I wake up, I'm re...

Brainient's interactive video ad technology, adding pre-rolls (they call theirs "BrainRolls") to video, is not all that new. That's where some sort of interactive, clickable graphic appears on the screen and you can be redirected to a place where you can learn more about the product. What they claim through another service called "BrainAds," is that they can retarget someone who has shown interest in a product but might be on the fence. I'll let Brainient do the talking:

Full article: http://www.reelseo.com/brainient-interactive-video-ad/

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