16 Jan '12, 2pm

5 Stages of Coping with Loss of Search Query Data

5 Stages of Coping with Loss of Search Query Data

Living with loss can be hard. After Google sufficiently handcuffed the Internet marketing world by choosing to default to SSL search for signed-in users, it removed the ability to track referring keywords... and a piece of my heart. There is no doubt proving the value of SEO efforts just got harder. To help everyone deal with the grief, here are five steps to recovery, followed by a summary of actionable work-arounds and some thoughts. 1. Denial The initial human response to an event this intense is disbelief. Still in the heat-of-the-moment, emotion takes over and we revert to child-like behavior. Not unlike my condition after a holiday party, time is the only cure as this stems from the primitive fight-or-flight response. Generally the denial stage is short and after nearly three months (Google announced on 10/18/2011), this stage should be a thing of the past. 2. Anger ...

Full article: http://searchenginewatch.com/article/2137558/5-Stages-of-...

Tweets

The Big Preview Post: Search Engine Land’s SMX ...

searchengineland.com 16 Jan '12, 2pm

Also happening on the first day is our Local & Mobile track, designed to help everyone keep up on the important ways that ...

Google’s Encrypted Search Data: A Cure for Vision Loss?

Google’s Encrypted Search Data: A Cure for Visi...

searchenginewatch.com 13 Jan '12, 11am

It’s January, and all the industry pundits are buzzing with their biggest and boldest predictions of what’s in store for t...

Paid Search: The Bright-Line Divide

Paid Search: The Bright-Line Divide

searchengineland.com 16 Jan '12, 2pm

Control the message. The text of the message can be kept fresh, highlighting promotions, shipping cut-off dates, whatever ...

Data Center Efficiency for the Rest of Us: Sure, Facebook, Google, Yahoo and other Internet giants can build t...

Data Center Efficiency for the Rest of Us: Sure...

greentechmedia.com 16 Jan '12, 8am

Sure, Facebook, Google, Yahoo and other Internet giants can build their own super-efficient data centers , but what are th...

Is Google Selling Investors Private Search Data?

seobook.com 18 Jan '12, 1pm

BBVA, Spain’s second-largest bank by assets, is teaming up with Google to use its search engine results to provide advance...

Google’s Query Based Analysis and Reranking of Search Results

Google’s Query Based Analysis and Reranking of ...

seobythesea.com 23 Jan '12, 3pm

This patent application provides an exception, which is whether or not that page might be considered an “authoritative doc...

Big Data SG Meetup – 19 Jan

sgentrepreneurs.com 16 Jan '12, 3pm

Meetup for 2012 will be held this Thursday. During the meetup, participants will have a chance to meet fellow Big Data ner...

5 Essential Digital Marketing Focuses for 2012

searchenginejournal.com 20 Jan '12, 7pm

Generating links of any significant value has become increasingly difficult over the last few years, with so much focus on...

Why Search Marketers Must Use AdWords Ad Extensions

Why Search Marketers Must Use AdWords Ad Extens...

searchenginewatch.com 19 Jan '12, 12pm

In the world of search engine marketing (SEM), you have to juggle many methods to make sure a PPC account is running effic...

Top 5 Sustainability Conferences of 2011

Top 5 Sustainability Conferences of 2011

solarfeeds.com 16 Jan '12, 2am

Here are the top five sustainability conferences of Cary Krosinsky the vice president of Trucost. Trucost has built the wo...

Don't Waste Time Looking at Web Data Until You Do This

Don't Waste Time Looking at Web Data Until You ...

searchengineguide.com 23 Jan '12, 9pm

If I need visitors to consume more content so that they can learn about how my product or service benefits them, my metric...

Improving Internet Marketing ROI Through Search...

promotionworld.com 19 Jan '12, 8am

Spending on search engine optimisation can generate interest in your business, but it can also have a synergistic effect o...

The Value of Site Search Data

searchenginejournal.com 09 Jan '12, 2pm

I challenge you to think of creative ways to start to use your data to make better SEO decisions. Data for search can come...