How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips: Your email program is going strong and now...

How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips

How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips: Your email program is going strong and now...

Your email program is going strong and now your CMO is asking "what about mobile?" Let's face it, the world and your customers have gone mobile, so your email program needs to follow suit. Reaching your target audience today can feel like an exercise in virtual roulette-an assortment of options to choose from, each feeling as much a gamble as the next. Mobile has become a key component of today's marketing venue, so you need to be prepared to enhance your email program to market to the exponentially growing numbers of mobile users and to introduce mobile messaging into your mix. Be a mobile marketing maverick Since your customers have adopted the ease and portability of handhelds and cell phones for media management, it's time for marketers to adapt and customize their messages based on customer habits and preferences. As digital media adoption rates soar, customer demand ...

Full article: http://www.promotionworld.com/se/articles/article/111212-...

Tweets

@CallBarry » 12 Dec '11, 9am
How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips: Your email program is going strong and now... [link]
@teresadalton » 12 Dec '11, 9am
How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips: Mobile has become a key component of today... [link]
@gartz5846 » 12 Dec '11, 8am
How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips [link]
@promotionworld » 12 Dec '11, 11am
How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips: Your email program is going strong and now... [link]
@metlawgroup » 12 Dec '11, 9am
How Email Marketers Can Capitalize On Mobile Marketing: Insider Tips: Your email program is going strong and now... [link]