Social-Local-Mobile Tactics Drive Retail Success

The convergence of social networking, local search and mobile shopping provides consumers with convenience while saving them time, a real winner in the digital world. Because the Social-Local-Mobile trend makes certain marketing channels more important for retail brands, we want to review how e-retailers can get more social while providing mobile functionality and local search findability. It’s possible to cash in on this trend with a Google+ business page, ecommerce mobile pages and traditional local search optimization or automated local SEO with digital storefront software for multiple-location brands. Since Google+ was launched earlier this year to compete with Facebook as a social networking platform, it has now expanded to include business pages. The official Google Blog announced Google+ Pages so customers can connect with all the things they care about, including p...

Full article: http://searchengineland.com/social-local-mobile-tactics-d...

Tweets

@blindacre » 09 Dec '11, 10pm
Lots of retailers are missing out. Only 19 percent of the 100 top e-retailers have mobile-optimized eCommerce sites. [link]
@bobbyasher1 » 09 Dec '11, 3am
Great hand-on Social-Local-Mobile Tactics article and it's future [link]
@sml360 » 08 Dec '11, 2am
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@mediavak » 08 Dec '11, 1am
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@Pikaba » 03 Dec '11, 12am
Social-Local-Mobile Tactics Drive Retail Success [link] "E-Retailers Lack Mobile Page Functionality"
@DavidRFrank » 02 Dec '11, 6pm
This is such a no brainier. Tons of quick gains to be made by savvy small retailers. [link]
@RedPrairieCorp » 02 Dec '11, 5pm
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@toddwilk » 02 Dec '11, 4pm
Cashing in on Social-Local-Mobile for retail success with Google+ [link]
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@simplenexus » 02 Dec '11, 1pm
More than 62% of consumers surveyed plan to make a purchase from their mobile device this season [link]
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Social-Local-Mobile Tactics Drive Retail Success / Sosyal-Lokal-Mobil Taktikler Satışı Arttırıyor [link] @sengineland
@iradetroit » 02 Dec '11, 12pm
Social-Local-Mobile Tactics Drive Retail Success: The convergence of social networking, loc... [link] [link]
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@vaseopros » 02 Dec '11, 10am
Social-Local-Mobile Tactics Drive Retail Success - Search Engine ...: The convergence of social networking, loca... [link]
@Monique970 » 02 Dec '11, 8am
Maak je brand populiar: Business pages in #Google+: [link] via @sengineland
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GOOG: Social-Local-Mobile Tactics Drive Retail Success - Search Engine Land [link] Full [link]
@PageRankSEO » 01 Dec '11, 11pm
Social-Local-Mobile Tactics Drive Retail Success /by @PaulBruemmer on @sengineland [link] #lomoso #local #mobile
@TextYourFans » 01 Dec '11, 8pm
Social-Local-Mobile Tactics Drive Retail Success: A new survey by Sybase 365 and the Mobile Marketing Associatio... [link]
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Social-Local-Mobile Tactics Drive Retail Success: Since Google+ was launched earlier this year to compete with F... [link]
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Social -Local-Mobile Tactics Drive Retail Success [link]
@YouCanDoThis1 » 01 Dec '11, 6pm
Did you know: Social-Local-Mobile Tactics Drive Retail Success: The convergence of social networking, local sear... [link]
@Brand_Labs » 01 Dec '11, 6pm
Social-Local-Mobile Tactics Drive Retail Success via @SEngineLand [link] How can eCommerce make the most of SoLoMo?
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Good SoLoMo article @PaulBruemmer @sengineland mentions @PureO2Labs' IR100 study & Mobile Site Analyzer tools: [link] ... Thx!
@PopsharedSearch » 01 Dec '11, 4pm
Social-Local-Mobile Tactics Drive Retail Success (Searchengineland - 213 retweets) [link]
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@sengineland » 01 Dec '11, 3pm
Social-Local-Mobile Tactics Drive Retail Success by @PaulBruemmer [link]
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@LittleEm » 01 Dec '11, 3pm
2/3 of consumers this holiday will make a purchase via mobile if offered coupons or deals according to @sybasemcommerce [link]
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