30 Nov '11, 2pm

3 Tactics That Can Help Generate More Leads For Your Business

3 Tactics That Can Help Generate More Leads For Your Business

This is the expanded version of my talk at Startup Marketing School in NYC. You can learn more about the series here . In a world that seems to have gone social media crazy, it’s important to not lose sight of the end goal. Businesses are built to acquire new customers and generate profits. It may seem cold-hearted, but it’s the honest truth. With this in mind, let’s look at 3 tactics that can help generate more leads for your business and increase your bottom line. The Power of Email Marketing Email marketing works. Simple as that. It’s not glamorous and might even seem like a dinosaur to many, but people still check their emails and use them for important conversations. Being invited into one’s email inbox is a huge honor. It puts your business emails aside emails from their CEO, their clients, and their friends. Email marketing works very well for convincing someone to ...

Full article: http://www.searchenginejournal.com/3-tactics-that-can-hel...

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