30 Nov '11, 11am

Facebook Facing Large Fines in Europe Due to Privacy Concerns

Facebook Facing Large Fines in Europe Due to Privacy Concerns

Social network giant Facebook is facing more legal action from the European Commission for "eavesdropping" on its users to gather information about their political opinions, sexuality, religious beliefs, and where they are in the world. The European Commission plans to stop the way Facebook and other like networks track peoples information and makes it readily available to advertisers. In the latest European Commission dirtive that is set to be introduced in January, it will ban targeted ads to users unless the user specifically allows it. If this new legislation is passed it would mean that every time Facebook doesn't comply it would face substantial fines as well as serious legal action. This move comes at a time when Facebook is rumored to be nearing its IPO in 2012 . This would mean that Facebook has to find a different advertising model, not to mention a totally new w...

Full article: http://searchenginewatch.com/article/2128802/Facebook-Fac...

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