There are many ways to optimize your website for local SEO so you can be found for multiple locations. Just as there are many ways to optimize, so there are a variety of penalties lurking if you follow bad practices that go against Google’s guidelines. By keeping a thorough inventory ...
Google's algorithms are better-focused than ever, according to a new study from Searchmetrics. In its fourth annual Google ranking factors study, the enterprise platform looked at the top 30 search results for 10,000 keywords and 300,000 websites on Google. According to Marcus Tober, ...
Zero to One Opportunities. Where are the pages that have potential but currently aren’t doing anything for you? These won’t show up at the top of your analytics and ranking reports (since they’re not driving traffic), so you need to look in other places for them. What are the main pag...
Link building has fallen, both in practicality and in popularity , as a long-term SEO strategy. Once universally-acknowledged as a necessary foothold for ranking in search engines, building links has been ostracized by the SEO community, largely at the behest of Google engineers, who ...
Enterprise-level SEO platforms like BrightEdge and SearchMetrics are making it easy to automate everyday reporting. They’re also getting very granular in their ability to alert users to any information of interest. Fortunately, for those short on cash or just getting started, Google A...
Yahoo announced this afternoon that it was buying social shopping destination Polyvore . Yahoo said in its release that the acquisition would “strengthen Yahoo’s digital magazines and verticals through the incorporation of community and commerce, and together Yahoo and Polyvore will p...
When the World Wide Web debuted more than 20 years ago, one problem that immediately became obvious was that this open network lacked any functional mechanism for evaluating the quality of content placed upon it. While armies of human curators - including Yahoo's legions of editors an...
This morning, in a Google Hangout between Google’s John Mueller and webmasters, John was asked about the Google Panda 4.2 update several times. One question that came up was why it’s running slower than normal. John explained that the rollout is taking months and months, as opposed to...
Take your social media marketing skills to unprecedented levels by attending SocialPro ! Formerly known as SMX Social Media Marketing, SocialPro is the conference to learn groundbreaking tactics taught by leading brands and agencies from across the globe. SocialPro is programmed by th...
Now, most of the other people in the “Industry Only” zone on the third floor of the Anaheim Convention Center were advertising agency executives, brand managers, media and network executives, or technologists and platform executives from companies across the online and traditional med...
Bin is already one of the few search engines that allows emoji searches , and now it's testing a full emoji keyboard. Rubén Gómez first mentioned the keyboard yesterday on the All Google Testing blog. He posted an instructional video and included a code users can write in the developm...
Due to overwhelming response and the high level of interest, we have decided to extend the entry deadline for the Search Engine Land Awards until FRIDAY, AUGUST 7, 2015, at 11:59 p.m. ET . As the entry fees add to the total charitable contribution from the awards program, we appreciat...
Google has shot down the request of France’s CNIL to implement ’right to be forgotten’ worldwide. Right to be forgotten was implemented in Europe as a result of a landmark ruling that declared people should have a right to delist pieces of information about themselves in Google under ...
Visit our Marketing Nerds archive to listen to our Marketing Nerds podcasts! Today on Marketing Nerds, SEJ Executive Editor Kelsey Jones sits down with Greig Holbrook , founder of Oban Digital , to talk about international search and online behavior of users from different countries. ...
In general, the subject matter described in this specification can be embodied in a method that includes: obtaining user feedback associated with quality of an electronic document; adjusting a measure of relevance for the electronic document based on a temporal element of the user fee...
Deadline Extended For 2015 Search Engine Land Awards Entries Due to overwhelming response and the high level of interest, we have decided to extend the entry deadline for the Search Engine Land Awards until FRIDAY, AUGUST 7, 2015, at 11:59 p.m. ET. As the entry fees add to the total c...
Whether you're an affiliate, an in-house SEO , a consultant at an agency, or running your own business, there is much you can learn from your competitors. Similar to athletes, entrepreneurs and successful businessmen, learning from the competition can be to your great advantage. When ...
Google's Gary Illyes said on Twitter that Google is now able to index more URLs across the web. Gary wrote in response to a question from Glenn Gabe about noticing a spike in index rates on the Google Search Console. Gary said Google is now indexing more of the URLs. He said: Looks it...
Google's John Mueller in this mornings Google Hangout said at the 4:37 mark into the video that Google doesn't tend to give advice around algorithms. Yes, for manual actions, they try to give specific advice. But when it comes to being hit by Panda or Penguin or any search quality alg...
Every week we dive into this week’s social media news, providing you with real (and amusing) insight into this dynamic industry. What’s up this week? Twitter rethinks its growth plan, Russian hackers utilize Twitter in an attempt to compromise U.S. government computers & Google and Yo...
UX designer needs to document how a web design functions, so the web developer can easily understand what they need to be done to make the design a reality. UX designers need to document at the right level to bolster web development and testing. They have to keep in mind that they are...
Embed Our Infographic On Your Site! Image Width % px <img src="http://www.webpagefx.com/blog/wp-content/uploads/2015/07/most-expensive-keywords-infographic.jpg" alt="Google’s Top 100 Most Expensive Keywords for 2015 [Infographic] - An Infographic from SEMrush Blog" width="100%" class=...
Aaron Kasten shared a photo of an Android statue lying down with hazard tape around. This was at the GooglePlex, Google's headquarters in Mountain View, California. He said, "New Android recovery statue." He shared the photo on Google+ . This post is part of our daily Search Photo of ...
Google Answers are everywhere these days. Search for something and you are very likely to get an answer box at the top of the search results. Be it weather, featured snippets, knowledge graph information or other schema related data. But if Google doesn't have the answer, maybe they w...
As the entry deadline for the inaugural Search Engine Land Awards fast approaches, we have a few exciting announcements to share with the search community about the awards celebration. 2015 Search Engine Land Awards Title Sponsor Our team is thrilled to announce that Google AdWords ha...
In this week’s Search In Pictures , here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Android Statue Repair: Source: Google+ Google Log Tables: S...
Discover Research Cloud and Content Performance Searchmetrics Page Forecast: Unlock Page Potential to Boost Traffic and Revenue The New Searchmetrics Mobile Release Is Here - 5 Ways to Drive Winning Mobile Content Performance Searchmetrics Suite New Innovations: Growth Reporting Searc...
This week in search, I run really through a ton of search news. I start with Google’s attempted answer on why Panda 4.2 is rolling out so slowly. I then explain it is a global Panda roll out and I share stats on my site’s recovery. Google said they won’t give advice on algorithmic iss...
There are scores of apps to help us manage social media, but which are most useful and time-saving for marketers? Emmelie de la Cruz looks at Periscope, IFTTT, Legend and more. Did your favorite social media app make the list?
I don't get it, why would Google drop content from the Data anomalies in Search Console page? Jennifer Slegg reported news that Google will be adding to the Google Search Console usability errors for app interstitials . It was based on that page saying that on August 14th, it will be ...
