If you are currently using a paid tool: the advantage of GA Premium is that pricing is not based on pageviews or hits or visits. If your site generates 1 billion hits per month (in which case you are probably paying a very high amount), now you can use Google Analytics with a higher l...
A computer-implemented method comprising: receiving a document containing content for distribution via one or more online media distribution channels; analyzing a structure of the document; determining optimal modifications to the structure of the document; analyzing keyword frequency...
Google Analytics just announced a new set of reports called “Real Time.” They will be seen in the new interface of Google Analytics (available to all users), under the Dashboard tab; according to another recent announcement , this tab will soon be renamed the Home tab. This new featur...
Blekko is the either the fourth US search engine or the third if you no longer consider Yahoo a search engine. And the company has been able to maintain visibility and stir the pot with its persistent criticism of Google search results being spam-filled. Now Blekko has secured $30 mil...
According to a recent eMarketer report, Twitter’s 2011 advertising revenues will fall short of the earlier $150 million projection. However, when compared to Twitter’s $45 million of revenue in 2010, the revised 2011 projected revenues of $139.5 million represent a growth rate of 210%...
The biggest problem with the Search Engine-provided keyword research tools is the lag time in data. The web is inherently a real-time channel and in order to capitalize upon that you need to be able to leverage any advantage you can in order to get ahead of the search demand. Although...
With the introduction of the schema.org vocabulary, much attention has been focused on the benefits of employing structured data for improved visibility in the search engines. The mostly widely cited and easily verifiable of these benefits is the generation of rich snippets: a special...
Earlier this week I participated in Google's partner conference , entitled Zeitgeist after the company's annual summary of trending topics . Deep readers of this site know I have a particular affection for the original Zeitgeist, first published in 2001. When I stumbled across that li...
Should Google and Apple be concerned with the huge jump in signups music streaming app Spotify experienced after it launched its Facebook partnership at f8 last week? Sean Parker, Facebook's first president and shareholder, has found a great way to market the new music service he has ...
examples of how direct response marketers are driving strong results with display advertising. But you’ve heard it before -- beyond driving immediate clicks and conversions, display builds brands. And as digital budgets accelerate, for an increasingly growing number of brands, display...
![How Marketers Can Connect with the 3 Mindsets of Search [STUDY]](http://static.sgimpact.com/assets/pages/99/5b/995b1486a496fe12a655edc7f469e9fc_100.jpg)
A recently released research study by About.com and Latitude identifies three distinct mindsets in search and offers insight into how marketers can offer ads and align them with content that better appeals to each mindset. Three Mindsets of Search examines 59 variables in search behav...
It’s that time of the year again. There are code freezes just around the corner for most online retailers and those big brands that aren’t focused on hitting holiday sales goals are getting their 2012 search engine marketing budgets aligned. That’s just the way things work at large, e...
Compete.com has weighed in with its US search engine market share statistics, and the results mirror what others have been reporting in recent months: small, slow losses in Google’s market share, and correspondingly slow gains for Bing. According to Compete’s research, Google-powered ...
They’re SEO Scammers . They’re just going to take your money and do nothing at all except laugh at you when you can’t contact them again. If you can contact them again it’s because they realise they can get more money out of you before they clear off. They’re SEO Outsourcers . They’re...
Finally, some good news for air travelers: Flying gets a little bit easier with Bing’s launch of detailed U.S. airport maps . Much like the previously announced shopping mall maps , Bing’s airport maps take searchers inside the airport to see things like gate locations, stores and res...
One challenge for online marketers is data overload. There’s often so much data that sometimes it’s hard to know which key performance indicators matter. Revenue, leads, clicks, calls, conversions, or revenue . . . what should you pay attention to? If you’re considering adding call tr...
John, I agree with much of what you wrote here about Google+. Google is all in with this one. 100%. What's most exciting to me though is that we are still just at the very beginning of all of this, we're still in the first inning of the first game to use a baseball analogy. Just think...
Last weekend, Australian technology blogger and hacker Nik Cubrilovic posted that Facebook cookies were tracking users in an unconventional manner. Even after a user had signed out of Facebook, the social networking giant was continuing to track that user’s web activities. Facebook op...
Driving back from work today, my lovely wife mentioned that she can’t wait to have a pumpkin spiced latte and then proceeded with the list of holiday gifts that she would like to receive. This can only mean one thing: holiday season is around the corner. For most people, holiday musin...
Video Marketing is a Game of Seconds Keeping a visitor or prospect on any web page for even a few seconds longer can radically boost your leads or sales. Visited: 340 Not rated Rate: Select 1 - Terrible 2 - Poor 3 - Average 4 - Good 5 - Outstanding by Brian O'Connell September 29, 201...
Whoops, I Didn’t Mean for You to Read This – Great thought piece from Brian Solis about Facebook Timeline: "Indeed, privacy as we knew it is dead. It is now something that we have to learn and teach. Your privacy settings in Facebook are yours to manage. But, to do so takes initiative...
A few months ago we asked you to take our poll on the types of sites hurt most by Panda and I wanted to now share those results with you. We had over 200 responses and affiliate, e-commerce and how to sites were the ones that lead the pack. Here is a chart showing them broken down by ...
Blogger has released seven new "dynamic view" templates. These templates speed up the content's load time and organize your blog's content in a number of visually rich ways to aid content discovery. About the Templates Google emphasizes that these new templates are built in the most c...
In their regular analysis of revenues generated by the online advertising industry, the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers say search unsurprisingly accounted for the most spending of any category (49%) in the first half of the year. Display was next with ...
A number of updates on Google legal and antitrust woes cropped up this week, as the Department of Interior/Microsoft case came to a close, the Google/Motorola deal received a second request, and Google filed to prevent release of proprietary information in the AT&T/T-Mobile case. In t...
Businesses woo customers in Twitter chats SEO.com , September 29, 2011 0 Comments Share Tweet SALT LAKE CITY — With more than 175 million users, it can be difficult to get your voice heard on Twitter, especially by those in your industry. Because of this, companies like SEO.com, polit...
After talking to ShoeMoney at BlueGlass TPA , I’ve decided to give Facebook Comments for WordPress a run on SEJ for a couple of weeks to see how it works. The Facebook Comments should eliminate a lot of comment spam issues (this is an 8 year old blog so we get A LOT) and I hear that t...
Netflix is clearly putting their hopes for the future on their streaming business. After increasing prices, they also announced they would soon spin off the DVD service into it’s own business, called Quickster (still hate that name). But Netflix is still pretty far out ahead of their ...
It was recently discovered that some Facebook cookies were left in-tact after logout. While the issue has since been resolved, select data is still tracked and recent Facebook patent information indicates that all logged-out tracking may be intentional. As a result, U.S. Reps. Ed Mark...
In what will likely be a mainstream, every day occurrence for all kinds of regular TV series in the future, AMC will provide a web series launch on October 3, just before the October 16 Season 2 premiere of their hit The Walking Dead . This practice has become ever more common as the ...
