13 Nov '13, 5pm

Introducing the new Opportunities tab: find more ways to improve your AdWords performance

in 2009 as your personal AdWords assistant, surfacing insights to help you improve your performance in AdWords. Today we’re announcing the new Opportunities tab. We've added several new opportunity types and made each easier to understand. Now the Opportunities tab is even better at answering the question, “What else can I do to improve my performance in AdWords?” The new Opportunities tab New high-impact opportunities We've added several new opportunity types for more ways to improve your performance. Convert more customers in your best locations : If your conversion rate differs across locations, you might see opportunities to increase your location bid adjustment where your conversion rate is high , or decrease your location bid adjustments where your conversion rate is low. Get more out of your existing budget : If you’re maxing out your budget, you might see opportuni...

Full article: http://adwords.blogspot.com/2013/11/introducing-new-oppor...

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